What is a Movein Special?

Rent Concessions Overview: Typical Move-in Specials

A Move-In Special is a temporary promotion offered by a rental property to attract new tenants. These specials typically provide financial incentives or perks to encourage prospective renters to sign a lease. Common move-in specials include:

  • Discounted Rent – Reduced rent for the first month or a set number of months.
  • Waived Fees – Elimination of application fees, security deposits, or pet fees.
  • Gift Cards or Bonuses – Offering gift cards, smart home upgrades, or other incentives upon signing a lease.
  • Free Utilities – Covering water, electricity, or internet for a limited time.
  • Flexible Lease Terms – Shorter or more favorable lease terms, such as offering a month-to-month option.

Move-in specials are commonly used in competitive rental markets or when a property is trying to fill vacant units quickly. They help property owners reduce vacancy rates while giving renters a financial break when moving in.