What Does Propify do in Real Estate?

What Does Propify Do?

Propify is a property management software specifically designed for single-family rental (SFR) homes. It aims to streamline operations for owners, operators, and third-party property managers by offering a comprehensive suite of tools that cover the entire rental lifecycle. These tools include features for onboarding, renovations, leasing, management, and maintenance. Propify also integrates proprietary smart home hardware, such as keyless entry and interior temperature monitoring, to enhance the rental experience for residents​.

Propify's platform supports data-driven decision-making through advanced analytics and customizable dashboards. It facilitates efficient communication via an omni-channel CRM system and improves operational efficiency with project management tools. Additionally, Propify provides a unified API that simplifies the integration of various property management software systems, reducing the need for multiple separate integrations and allowing seamless data transfer between different platforms.