Apartment Market Surveys & Product Feedback: Real-World Notes from a 2x PropTech Entrepreneur
Over the past month, we finished a few pilots where the primary feedback was that our product was “too detailed” for on-site management teams. VP-level users loved it, client services users loved it, but leadership felt the on-site teams would be overwhelmed by the volume of data in our system. Here's how we found out why, and fixed the problem in 7 days.